Is reducing prices the only way to increase revenue? The only way to Compete in the post recession era? Well I don’t think so. Here we list 10 different ways in which you can sell your product more even at a premium.
Archive for the ‘Business Basics’ Category
Understanding Intellectual Property Rights: Introduction
This is a detailed post explaining what Intellectual Property is. What are IP Rights and the various types of Intellectual Properties that the Business can own. Including required examples, this post will explain all the basics.
Stop gold plating your business unnecessarily
Are you falling into the Gold Plating trap, in a hope to gain more customers and their satisfaction? Any one in the office does this? Well than this post is for you to read and pass it to them and let them know the disadvantages of Gold Plating and why it is important to stop it immediately.
The Spirit of togetherness
This post is a direct inspiration from the recent Mumbai Marathon that I participated in. It tries to understand why its very important to have a team Culture imbibed in every company’s DNA. As even though projects are being delivered still the satisfaction and the zeal is missing. Have penned down some thoughts that popped up on team building while running the 6 km Dream Run.
Isn’t Piracy good for the Entertainment Industry? (Or rather any industry).
We have seen enough news about how piracy is killing various industries. But for a moment I would like to present a different perspective, as per which piracy has increased the level the industry was at couple of years ago. Be it any industry Piracy has its own advantages too!
The worst body language sign ever (Part One)
Body language has been one of the most followed and least understood subjects. This post tries to elaborate on one of the worst body language signs that we have unknowingly developed and tries to highlight why it is best to avoid using it. There will be a followup post too on this one so stay tuned.
7 lessons from the companies who make 6.5 million dollars using Twitter!
With more and more success stories popping out, in favor of social networking sites its all the more difficult for other business owners to make sense out of what social media can do for their business. In this post we try to learn a few key things that companies like Dell have mastered and how they raked millions from it.
The Art of Killing an Industry.
Is there something called as perfect competition? Is price only the factor with which we can differentiate? What happens when the laggards use senseless tactics and even the veterans react to it. All this answered in the Art of Killing an Industry
Are you trying to be an “iPhone killer”? 7 good reasons to immediately stop.
We all are trying to compare and compete with some one or the other every time. Same seems to be here in the mobile industry, every other day we see a new iPhone Killer. Are they actually killing the iPhone or are they killing themselves with this stupid comparison?
The three indefatigable pillars of kickass negotiation
A post to further establish and understand the art and science of negotiation. Here we discuss the 3 pillars that drive any and every successful negotiation.



