Profit from what is on your customer’s minds, thanks to social media

Shiny Social Media Brain

How can social media be used to monetize your business. More marketing, more sales and more leverage. Social media is here to deliver whatever you want

Read the full article →

Internet has no entry barriers : Myth Buster

Dot Com Internet entry barrier

How many times have you met someone with the next big dot com idea? We feel that since launching a .com company can be done over a weekend by anyone with a shoestring budget; it virtually has no entry barriers. Is that thought true? Lets checkout

Read the full article →

Why Samsung Galaxy Tab is the best bet in the tablet market

Samsung Galaxy Tab 750

A detailed post about why the new Samsung Galaxy Tab 750 (10.1 inch) is the best bet in the tablet market. The features, strategy and the differentiation when compared to the iPad 2.

Read the full article →

How to double your sales with a simple hack

How to double sales

This post describes a simple hack which is the base of all successful sales strategies. Know how to double your sales by just applying a basic principle known to master salesmen from ages.

Read the full article →

LOL Cats, Govind Tiwari and How Marketing on the Internet is a different ballgame

LOL Cat Internet Marketing

Marketing is no more a “get their attention and they will buy” game. Most of the things we do on Internet is different than the way we do it offline. Why then should a business use old school marketing tactics to grab consumers online?

Read the full article →

Negotiation Tactics: What a tiny Indian retailer taught me about negotiation

negotiation tactic indian retailer

Learn one more simple negotiation tactic that I learnt from Indian retailers during my childhood. Give more to the receiver in your negotiation without losing anything! Earn customers and profits in a win-win game.

Read the full article →

What should startups blog when there is nothing to blog about

Startup blog

While the internet is filled with articles on what startups and businesses should blog about; I occasionally think this becoming yet another form of rat race. Blogging is important but what if you dont have enough time to write those analytical posts. As a startup you are much busier working on your venture rather than concentrating on a blog. What should a startup then blog about?

Read the full article →

Most innovative and creative use of Business Cards

Innovative use of your Business Card

We use business cards in our daily life. Why not creatively utilize it to make more than what we invest in it. Here is a simple list and some innovative examples people can/are using their business cards.

Read the full article →

Why Google, Microsoft or other Biggies will acquire you?

Ready to be acquired?

Exit is one of the most important sections in a business plan. Are you planning to get acquired by Google Microsoft or some other biggie? Here’s help! Lets discuss some very important reasons (beyond having a good product) that force these biggies to shell out money

Read the full article →